Articles

Affichage des articles du 2017

Professional Reputation Development

What is the key point in the article ?  This article is describing the differences between a resume and a LinkedIn page. Actually, as we all know social medias are playing a more and more important role in our actual society. For example, LinkedIn which is a professional social media and which can help people to find jobs by describing their experiences and competencies. The goal through this article is to understand how LinkedIn can play such an important role in the research of a job but at the same time that we still need to take into consideration the resume. Both are quite different but they are both useful for promoting us during a recruitment process. All along the article it is described that a resume and a LinkedIn page are quite different on so many points but they can be kind of complementary. In fact, each one is useful for a candidate and for a recruiter. Candidates should think about presenting a resume tailor-made for a job position and then offer to the recruiter th

Chatbot

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Here are some screenshots of the Chatbot I did, related to a Pasta restaurant ! When you click on the address you can be directly on the website of the restaurant 
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Chatbots : What are they ?  Chatbots are software robots through which we can exchange with people thanks to an automated conversation. In many years it could substitutes humans. Chatbots may be defined as self artificial intelligence as they are becoming smarter after each conversation with a clients. It is a real marketing tool for companies. How are they used to support customer service ?  Chatbots are used to support customer services because they may create a relationship and support clients before or after the purchasing moment. Thanks to chatbots companies may promote their products or services and clients may order in an easier way, most of the time chatbots are used as instant messaging platforms. Air france  Marriott international  I decided to exchange with the Chatbot of Air france which is named Louis and answer only on a subject which is baggages.  It was a good experience and the chatbot is really reactive, there are even

Customer Decision Journey

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Customer Decision Journey is a marketing model whereby a consumer recognize he or she need a new product or service How has the customer journey changed, why? People are changing the way in which they buy or research a product. The customer journey changed because they were used to act as in a marketing funnel when deciding to buy a product. Nowadays, it is quite different thanks to new digitals devices so people can compare brands at any time and may be reached everywhere they are. Clients establish loyalty after having experienced the product or service. When the purchasing moment is complete it not only continues but it restarts  What is the impact for hoteliers? In this case the impact on hotelier is that they need to improve their strategies for reaching customers. The goal is to establish digital programs for trying to convince clients. The process of purchasing a room night in a hotel start from the moment when they think about what could be ideal for them so hotelie

South Africa presentation

Here is a full presentation of South Africa ! South Africa presentation de Robert Rebernik

Discover South Africa

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What you should see in Cape Town

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The beautiful city of  Cape town -  !