Chatbot

Here are some screenshots of the Chatbot I did, related to a Pasta restaurant !





When you click on the address you can be directly on the website of the restaurant 




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Virtual reality / Augmented reality experience in hotels

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Please find above an example of a hotel using Virtual Reality. Actually, this is the hotel the Valamar Dubrovnik President hotel in Croatia. The fact of using this king of digital tool may help clients to discover hotel in another way and maybe from their home so they can have a previous point of view before coming to the hotel. Holiday Inn hotel is using Augmented reality, actually they have been sponsored by the London 2012 Olympic and Paralympic Games.   Guests are able to see it in virtual action at the Front Desk or in the Lobby.  Explain the difference between  AR + VR as a customer experience. Augmented reality consists of integrating some digital information with the environment, and everything in real time. This is quite different from Virtual reality because Virtual reality create a totally artificial environment. Augmented reality is using the actual environment and then integrate some new informations. They are both experienc...
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Social Media

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                                 Individual guests in hotels can be reached in many ways through social medias because almost everyone nowadays is connected on every kind of social media so they all have access to it. Mostly they exchange through discussion platform so they can share their feedbacks and it can influence individuals. They are also influenced by social networks where hotels share a lot about news and photos, so then they could be more likely to stay in particular hotels. There are so many different social medias which have different purpose but through almost all of them hotels can reach future clients. At which phase in the customer decision journey is social media communication most influential ? Explain why ? Give 2 examples.  Most of the customers encounter social media either at the beginning of the customer decision journey or at the middle but less at the end...
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Video Marketing

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Video marketing are becoming more and more used by most of the professionals and in very different sectors. Some examples are : Youtube channel :  https://www.youtube.com/user/AccorhotelsOfficial Accor hotel created its own youtube channel 1 year ago and now they have almost 4 000 people who are following them. They can have news and information about the group or special hotels through this channel. Live stream :  http://www.bfmtv.com/mediaplayer/live-video/ This is the live stream of the BFM TV, through this live stream people can have information in real time and through different devices actually we can have it on phone or computer. This is a media channel so live stream is really useful for having information instantaneusly Instagram stories :  https://www.instagram.com/stories/accorhotels/ This is the instagram story of the Accor group so people who are following them on Instagram can have all the new information about the group through stories. It is no...
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